OUR inspiration

Conscious DesignHaus is bringing us into the future of a circular society, improving sustainability through design thinking that is inclusive, connected, and responsible to a net positive impact on the world.

We must honor the connection that exists within us, among each other, and our planet. This way the solutions gained stand a chance to benefit us all. Conscious Design springs from the idea that each person is a polymath, a wealth of inner connections of areas of study, experiences, and ideas that become available for any design solution.

BUILT ON 4 KEY PILLARS

Observation

The first key of conscious design is observation because the first result of consciousness is awareness, which is born from observation. The more you observe, the more you will design consciously. When following a conscious design approach, you end up spending more time observing the systems into which your product will be introduced rather than predicting its impact once you have launched it.

Impact

You must consciously decide your impact. Everything has impact, whether you decide what it is or not. Choosing to decide the impact gives you the ability to ensure it’s a positive one. Whether financial, social, or environmental, taking control of the impact gives you the power to make the world a better place.

Connection

Conscious design is more than just designing better products. Our process goes further into understanding and optimizing the connection between your products, brands, and services into greater surrounding systems. Everything is connected. Often times companies hide away when developing new products, rather than bringing their customers with them on the journey of creating a new product. Connection is the lifeblood of every person and business, isolation and silos is not the way of a circular society.

Inclusion

We must understand as best as possible the people who will be impacted by the company, product, service, and include them as much as possible. People with different opinions, backgrounds (degrees and social experience), religious beliefs, political beliefs, sexual orientations, heritage, and life experience.

The founders

Ian Peterman

Founder | CEO | Author | Speaker

Ian Peterman is leading the way for conscious design thinking through his book, podcast and public appearances. His methods for prioritizing restorative, sustainable, and inclusive values to bui...

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Jessica Peterman

Founder | Author

Dr. Jessica Peterman is an Ayurvedic physician with degrees in traditional medicine from Asia and naturopathic medical sciences. She loves the idea that a scholar of Vedic sciences such as herse...

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